ABSOLUT LOVE
Rogue worked with Pernod Ricard Malaysia Sdn Bhd, TBWA\TEQUILA Malaysia and Brightbox on the commission of a public mural project by Malaysian artists Liew Kwai Fei and Ise from parkingproject.
This mural commission is a part of the local campaign ABSOLUT LOVE organised by ABSOLUT Malaysia to promote acts of kindness amongst our communities through the wonder of art. The ABSOLUT LOVE celebration began on October 15th with a media launch and an exhibition by the two artists at the ABSOLUT LOVE Art gallery at No. 19 Jalan Berangan followed by a round table discussion with members of the arts & entertainment community on October 16th to discuss how art can play a bigger role in reaching out to Malaysians to spread the message of love and acts of kindness, as well as how brands or other sponsors can help to work and to move the arts community forwards.
The members of the discussion included:
# Fabian Tan, Installation Artist & Architect, FOTA
# Eva McGovern, Managing Editor, ARTERI
# Roslisham Ismail (Ise), parkingproject
# Liew Kwai Fei, artist
# Will Quah
# Melissa Indot
# Matt Armitage
The campaign supports local artists to spread the message of love and kindness, culminating in a public mural project on the facade of Frangipani Restaurant and Bar located at Changkat Bukit Bintang, KL on November 12th.
For more information please log on to www.absolut.com/my
Or check out ABSOLUT Malaysia on Facebook here
KLue’s press coverage on the event can be viewed here